Canadian Dentists Embrace Social Media as Practice-Building Tool

FOR IMMEDIATE RELEASE
Canadian Dentists Embrace Social Media as Practice-Building Tool

Toronto – July 29, 2014 – More and more Canadian dentists are now using the social media to promote their dental practices, according to results from the DIAC (Dental Industry Association of Canada) Eighteenth Annual Future of Dentistry Survey.

Over 25% of respondents are currently actively employing social media as a promotional tool, an all- time high and progressively trending upward from 16.4% last year and 13.3% in 2012 when the question was first asked. This has moved the option from last place to number 4 on the list of preferred promotional options, after the traditional referrals (#1), promotion of new technologies (#2) and community service (#3) and well ahead of print/TV/Radio media, newsletters (whether print or on-line) and direct mail.

A further 40% stated they were planning to use social media within the next two years. While this percentage of those “planning to use Social Media” is a similar result to that from the past two surveys, it is apparent that Canadian dentists who stated they were planning to employ Social Media as part of their practice promotion efforts are actually implementing it over time.

Almost 1000 (987) practicing Canadian dentists responded to this year’s survey (similar to the response achieved over each of the previous seventeen years) with a good proportional distribution across all regions of the country. Based on this response rate, overall 2012 survey results have an accuracy of +/- 3.1% 19 times out of 20. 

Amazon Introduces 3D Printing Store

 

 

 

I was rooting around on Amazon recently and I came across their new 3D printing store.  I was unaware of the new site, but was impressed to see that you can actually upload your own designs and have them printed and sent to you via the usual  Amazon delivery channels.

 

I'm not too familiar with the whole design  process involved with 3D printing, but I've seen some of the printers available, and they are incredible.

Now you have the option, instead of buying a 3D  printer, you can simply upload your own design and print away!

 

Now fluent in how to do the 3D modeling & rendering yourself?  No problem, Amazon has lots of designs for you  to choose from.

 

Interested?  I thought you'd be.  Take a look at the site and see what it's all about.  

 

Here is what Amazon has to say about the store, direct from the 3D printing store page:

 

Amazon.com's 3D Printing Store

Welcome to the 3D printing Store at Amazon.com. From futuristic fashion accessories to home decor, this is your source for the gear you need to shop the future.

3D Printers make a variety of objects using a laser that move along an X, Y and Z axis to build an object in three dimensions. 3D printing is considered the future of print and manufacturing, and is set to dramatically change the way we buy and produce products in the future. Browse our selection of 3D printed jewelry, home decor, tech accessories, toys & games, and more. No matter the occasion or budget, there is something for everyone in our gallery of 3D printed products. Whatever your goal--outfitting an occasion or adding to your obsession of collectibles --Amazon has you covered. Shop the future today!

JADA Live is Coming to Minneapolis This Friday!!!

 

This Friday, August 1st, will see the Journal of the American Dental Association, coming to Minneapolis, Minnesota for an event we're calling "JADA Live".  

 

The idea is a fairly simple one, take a topic, in this case, digital imaging, and utilizing a number of  experts in that subject, to bring the subject some clarity and pinpoint accuracy.

 

I was fortunate enough to be involved with some similar projects last year and I was amazed at how much information was delivered!

 

If you live in the Minneapolis area or are planning on  being there at the end of this week, why not support your national organization and get some great information all at the same time?

 

These programs have been well received by audiences and I highly recommend them.

 

Here is a rundown on what will be covered:

 

Friday, August 1, 2014 // Minneapolis, MN

The publishers of The Journal of The American Dental Association bring you JADA Live – a live CE seminar offering up to 6.5 hours of ADA CERP credit. This full-day event promises to be relevant and practical with the best and latest information to help you provide better care for your patients.

Course Includes

• Why Dental Technology
• Getting More out of Digital Radiography
• 3D for the GP – Cone Beam Basics to Enhance Your Practice
• 3D Imaging in the Treatment of Sleep Apnea
• Making Every Technology Purchase Count: ROI, SEO and Social Media

What You Will Learn

1. Understand digital imaging as a clinical success factor in your practice
2. Explain the diagnostic benefits of digital radiography compared to traditional film
3. Determine the value of investing in new technologies and implementing new clinical initiatives
4. Consider the ways 3D imaging in treatment planning can simplify implant procedures and help ensure good results
5. Determine how 3D technology can help expand practice potential with increased focus on implants
6. Motivate your team to unlock the full potential of your practice

Schedule

8:00 a.m. - 9:00 a.m.

Registration and Continental Breakfast

9:00 a.m. - 9:05 a.m.

Opening Remarks

9:05 a.m. - 10:30 a.m.

Overview of Dental Technology

10:30 a.m. - 10:45 a.m.

Break

10:45 a.m. - 12:15 p.m.

Digital Radiography For You, Your Practice and Your Patients

12:15 p.m. - 1:00 p.m.

Lunch

1:00 p.m. - 2:30 p.m.

3-D Imaging – The Basics and the Uses including Implants & Sleep Apnea

2:30 p.m. - 3:00 p.m.

Break

3:00 p.m. - 4:30 p.m.

Making Every Technology Purchase Count: ROI, SEO and Social Media

4:30 p.m. - 5:00 p.m.

Panel Discussion – Where to Go Now in Digital Dentistry

5:00 p.m. - 5:30 p.m.

Reception / Technical Exhibits / Prize Drawings

Distinguished Presenters

John Flucke, DDS

Passionate using technology to enhance patient care. Chief Dental Editor of Dental Products Report.
Doctor Flucke was born and raised in Kansas City. He received his Doctor of Dental Surgery degree from the University of Missouri - Kansas City in 1987. He has practiced in Lee's Summit since 1989 and was pleased to open his new state of the art facility in 2007. Dr. Flucke's passion is technology and he is always looking for the latest development to benefit his patients. His knowledge on technology makes him a frequent lecturer at major dental educational events, contributing editor to dental publications, and an internationally recognized opinion leader.

Justin Moody, DDS

Entrepreneurial dentist who knows how to get the best use out of 2D and 3D imaging technology to improve treatment planning and outcomes.
Dr. Moody is a graduate of the University of Oklahoma College of Dentistry. As a supporter of organized dentistry and continuing education, he is a member of the American Academy of Implant Dentistry, International College of Oral Implantologists, Academy of Osseointegration as well as the ADA, state and local societies. He is a Diplomate in the American Board of Oral Implantology/Implant Dentistry and the ICOI, Fellow of the AAID and holds Mastership and Fellow status at the Misch International Implant Institute. Dr. Moody lectures throughout the country on Implant Dentistry and is in private practice in Crawford Nebraska. He is also the Founder and Director of the Rocky Mountain Dental Institute in Denver, Colorado.

Steven Guttenberg, DDS, MD

Uses and teaches 3D Cone Beam Imaging. Will talk about the basics of cone beam imaging, its use in implants and sleep apnea. 
Dr. Guttenberg is an oral and maxillofacial surgeon, practicing the full scope of his specialty in Washington, DC where he is Director of the Washington Institute for Mouth, Face and Jaw Surgery. He is a Diplomate of the American Board of Oral and Maxillofacial Surgery and a Fellow of the American Association of Oral and Maxillofacial Surgeons and of the American College of Oral and Maxillofacial Surgeons, of which he is currently the Immediate Past-President. Dr. Guttenberg is a member of the teaching staff at the Washington Hospital Center and is the chairman of its Oral and Maxillofacial Surgery Residency Training and Education Committee. He is a frequent lecturer throughout the United States and abroad as well. Dr. Guttenberg has written numerous scientific articles and book chapters which have been published in the dental and medical literature.

Lou Shuman, DMD

President of Pride Institute teaches how to use social media to promote your practice.
Dr. Shuman is the President of Pride Institute, a leading practice management consulting firm, and widely renowned for his expertise in emerging technologies, digital imaging, digital marketing methods, and operational practice management. Dr. Shuman is recognized as an outstanding speaker and educator and has lectured extensively throughout the United States, Canada, Europe, and Japan, including every major meeting in the US. He has been selected for eight years in a row as “One of the Top CE Leaders in Dentistry” in Dentistry Today. Dr. Shuman has written articles and white papers in major dental publications, including Dentistry Today, Dental Economics, The Progressive Orthodontist, Orthodontic Practice US, Dental Products Report, and Inside Dentistry.

Accreditation

You will receive 6.5 units of continuing education credit upon successful completion of this course. American Dental Association is an ADA CERP Recognized Provider. 

Where Did Autocorrect Come From?

 

We've all had the inevitable *autocorrect fail* moments in our lives.

 

Sometimes they are from our actual computers, but most likely they are from some type of one of our mobile devices.

 

In an effort to make our lives easier (and since tons of individuals never actually *learned* to type) the smart people behind the tech tried to make using said tech as easy and seamless as possible.  Hence hilarity ensues.

 

I once texted a friend that I had been planting some seeds (the little objects that plants grow from) in the backyard only to glance at the screen and notice that I told him I was planting Seabees (a part of the US Navy that consists of combat engineers that build bridges, etc).  Then began the inevitable jokes about me being some type of serial killer.

 

Once after a staff meeting where we played games and just de-stressed for once instead of actually having a working meeting, Dental Assistant Terri posted to her Facebook page (intentionally and full well knowing she was making up a word) "We just had the *funnest* staff meeting ever!!!"  Moments later she was explaining to me that she had NOT posted "We just had the *dumbest* staff meeting ever!!!"

 

We've all had these ties of situations come back to bite us on the backside at one time or another.  Heck, there are even entire websites devoted to "autocorrect fails*.  Just type that keyword into Google and see what happens...

 

So… where did this all start?  Where did it all come from?  I happened to be doing some reading and research on another topic for DPR and stumbled across a great read on the subject from Wired magazine.  I can't say enough good things about Wired.  I've been a subscriber for years and I still read every issue pretty much cover to cover.

 

The article was written by Gideon Lewis-Kraus and is a tremendously good read.  I really think you owe it to yourself to set aside a few minutes, perhaps today over lunch or perhaps right now and give it a look.  The humor of autocorrect as well as the overall history of the project is really fascinating, especially to a die hard geek like me.  If  you're reading this, chances are you're a die hard too.   Give Gideon's article a read.  You'll be glad you did.  

#1 Product Testing Foundation Ranks Venus Diamond® #1 in Resisting Cracks, Chips and Degradation

 

Heraeus Kulzer nanofill resin composite also rated unsurpassed in overcoming clinical problems and patient habits

SOUTH BEND, INDIANA, July 22, 2014 —Heraeus Kulzer, LLC, the worldwide leader in dental esthetics, announced that the dental industry’s leading product testing foundation has rated its Venus Diamond nanofill resin composite as having the lowest level of cracks, chips, large breaks and surface degradation.

According to the evaluation report, “In CR/CRA’s 37-year history of controlled clinical trials now involving over 100 different brands of resin-based composites, the nanofill resin brands tested showed best performance yet recorded at three years of service1.“ The report also indicated that Venus Diamond and another brand were best able to overcome clinical problems and patient habits.

The evaluation involved eight Class II resin-based composites. Over a three year period, 55 dentists from 24 U.S. states and Canada placed 386 large Class II restorations in molars in 198 patients. Of all brands evaluated, Heraeus Kulzer’s Venus Diamond exhibited the lowest level of cracks, chips, large breaks, and surface degradation over a three-year period. Two other brands received scores that were below Venus Diamond’s on an absolute basis but statistically equivalent.

“We are thrilled and gratified to have the industry’s leading testing organization confirm the superiority of nanofill resin composites in general, and our Venus Diamond line in particular,” said Aundrea Hoffman, Heraeus Kulzer Product Manager. “Having to replace restorations is

1

both costly and embarrassing to dental practices, and we take great pride in the ability of Venus Diamond to minimize the likelihood of this happening.”

Venus Diamond embodies a true balance of science and esthetics based on a patented cross- linked polymer matrix. The optimal physical properties of Venus Diamond offer a composite that truly performs in every category with low shrinkage stress, unique handling, exceptional strength and durability, and perfect color adaptation. With over five years of extensive composite research that resulted in a patented chemistry, Venus Diamond is the ideal choice for both direct and indirect restorations.

For dentists looking for a composite with a creamier consistency for use with anterior restorations, Heraeus Kulzer offers an outstanding companion product. Venus® Pearl is a universal nano-hybrid composite based on the innovative urethane monomer chemistry of Venus Diamond and offering the same unprecedented combination of low shrinkage stress and high durability. Formulated for easy handling, Venus Pearl delivers exceptional esthetic results through excellent color adaptation, sculptability, and polishability.

For more information on Heraeus Kulzer or its products, call (800) 431-1785 or visit www.heraeusdentalusa.com.

Temporization Webinar Tonight!

 

Tonight at 8:30 eastern time and 5:30 Pacific time, I'll be doing a webinar on temporization and why it is so critically important to what we do in the profession of dentistry.

 

Interested?  If so, you can still sign up by simply going to the Viva Learning website.  The info is on the home page which you can access by clicking this link.  

 

The program should be about 45 minutes for the presentation and then about 15 minutes for the question and answer session.

 

You can grab some continuing eduction credit *and still have time left in your evening*.  I'm always honored to be able to provide some good info to my peers and this is just one more avenue that allows me to do just that.

 

If you'd like to join in tonight, I'd be honored.  I'm always thrilled and humbled that people feel I can help contribute to their practices.

 

See you tonight!

A Big Thank You to Aspida

On Friday I got a chance to tour a serious top tier data center... And WOW was it impressive.

I was in Charlotte and the tour was courtesy of Aspida.

I saw security of data that would rival anything seen in movies & actually better.

If you are looking to secure your email, check out Asipda. You'll be glad you did!


- Posted using BlogPress from my iPad