Monday, July 11, 2011

How Do You Guru?

guru logo.jpg
Over the years, I've had a chance to work with some really good companies.  Interestingly enough, several of the companies I've helped/consulted with have been involved in the sector of educating dental patients.  This is truly an area of dental practice that cannot be taken lightly by the industry.  Our profession has become (and continues to be) a rapidly changing/evolving aspect of healthcare.  As things change, procedures and treatment options also change so it is extremely important that our patients have the most accurate and concise information possible in order for them to be able to make the most informed decisions possible about their treatment.
I've always looked upon myself as a sort of "guide" when it comes to treatment.  I want to provide the patient with all the info they need and then help them make a decision that is the best one based upon their goals & needs.  Needless to say, it's important to provide them with as much information as possible.  This is where the whole sector of computerized patient education comes into play.
For the last several days, I've been locked away in a think tank type situation with the brain trust of Reality Engineering who are the folks that create and update Guru.  While I'm not at liberty to discuss the things I learned the last few days (I've been sworn to secrecy) I can tell you that Guru is making serious strides.  They are always creating new content which can be easily downloaded by any office team member and this means that it is truly an always evolving tool for the office & patients.
They are due to launch the next version of their software in the fall and Guru 5.0 promises to be a great addition.  One of the neat things about Guru is its ability to integrate a patient's own images (intra-oral pictures, x-rays, etc) directly into the presentations with a 'drag and drop" interface.  The office can then draw on the photos,  write on them, you get the idea.  They even have Guru available for the iPad!  I wrote about this nifty feature in a recent article in Dental Products Report that I called "Rewrite the History Books... the World is Flat"
So stay tuned for Guru 5.0 and if you are already a Guru user, get ready for a serious leap forward.
If you'd like more info on Guru, head on over to the website, or if you'd like to get a nice overview, click here to see a video we shot at the Dental Entertainment Network featuring Jeff Jackson who is one of the geniuses behind the program.

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