Monday, July 23, 2018

Blizzard and Hasbro to Bring Gear from Overwatch’s Iconic Characters to Life through NERF RIVAL Brand Blasters

For those of you who are fans of the Overwatch franchise, you’d better start saving now.  This looks to be the *first* of several iconic nerf guns to be featured…

Blizzard Entertainment arrived at Comic-Con International: San Diego with a surprise reveal for fans of Overwatch®: a sneak preview of the NERF RIVAL OVERWATCH REAPER WIGHT EDITION blaster. Designed in the style of Reaper’s signature accessory in Overwatch, the blaster is not only true to the game, but also a fully functional NERF toy.

The Wight Reaper Blaster is the first in the series developed in a collaboration between Blizzard Entertainment and the NERF Rival brand to bring the iconic Overwatch accessories to life. Fans of the team-based action game will enjoy custom NERF RIVAL rounds with the Overwatch logo that are specifically colored for each blaster. The blaster will hold eight NERF RIVAL rounds, which it can propel at up to 90 feet per second. It will be equipped with a spring-action mechanism, a ready indicator, and a safety lock.

The NERF RIVAL OVERWATCH REAPER WIGHT EDITON blaster will launch in 2019.
With a player base of 40 million, Overwatch’s wide appeal continues to drive a robust merchandising program with brands like NERF. Blizzard Entertainment first teased this collaboration on Twitter on May 16; further details were unveiled during a panel discussion at Comic-Con International: San Diego by members of the Overwatch development team.


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