Friday, April 1, 2011

The Dental Enforcer?


As an April Fool's joke, Dentrix created a website about the fictional character "The Dental Enforcer".
The idea is that by going to the website you can watch a video about the enforcers less than ethical tactics to get patients to keep their appointments.
Then when you click on some of the menu links, the website appears to be "hijacked" by Dentrix and they explain why their way of patient reminders is so much better than the Enforcer's.
Controversial, you bet.  Most in the dental industry will find it funny.  Patients?  If I were a patient I don't think I'd find it humorous.  However, I'll let you be the judge then make a comment here on the blog.  I'd really like to hear what others think.


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