Wednesday, September 3, 2008

New Amazon Kindle? Not so Fast

Recently I posted regarding rumors that Amazon would be releasing the "Kindle 2.0" in time for the holiday shopping season. As it turns out, that info may be dead wrong. It seems that Amazon is now on the record stating that the newest Kindle is indeed on its way, but it may not arrive for some time. Check out the following quote from Dow Jones:

SAN FRANCISCO -(Dow Jones)- Amazon.com Inc. (AMZN) said Thursday that it will not launch a new version of its Kindle e-book reader this year.

Rumors about a next-generation Kindle device were stoked last week after McAdams Wright Ragen analyst Tim Bueneman wrote in a note that Amazon is developing a new version of the Kindle and sees a big opportunity to market its e-book reader to college students.

"Don't believe everything you read -- there's a lot of rumor and speculation out there about Kindle," said Amazon spokesman Craig Berman. "One thing I can tell you for sure is that there will be no new version of Kindle this year. A new version will come out sometime next year at the earliest."

Berman declined to provide details about the new Kindle and would not comment on whether Amazon was indeed targeting the $5.5 billion U.S. textbook market.

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